In this cinema issues article we are discussing the contraction of the entertainment industry. If one was to cast their gaze upon the 2025 release schedule it would be perfectly acceptable for them to ask what happened to make it to 2025? For those of you that don’t know, with the destruction of COVID and the writer’s strikes, there was a mantra in Hollywood to make it to 2025 as this was seemingly the year when things would get back to the 2019 normal. This was pre the wildfires.
As such this mythical 2025 was going to also see the box office recover to 2019 levels, as it’s been steadily below over these past few years, and in order to do that there was going to be a lot more films releasing each month than in previous years. However, to go back to our opening image there is in fact not a lot of films releasing each week in 2025 so far. Whilst yes there will be some films set to come out in 2025 that have not yet been given formal announcements and release dates, it seems the idea of masses of new releases might be a pipe dream, why is this?
Crucially there are two things Hollywood didn’t account for with the 2025 dream, the first being an obvious and sustained change in audience viewing habits, with more people waiting to watch films at home, being more choosy with the films they watch due to higher ticket costs, and of course the audience’s rejection of slop. The second key fact is the death of the movie star. When discussing the death of the movie star it can’t be stressed enough how important the rise of social media has been, influences and youtubers have given the public new role models seemingly more accessible, more down to earth, and more like them. Audiences have begun craving authenticity, as such the very performative and fake world of Hollywood has lost its allure, the actors who still maintain rabid fanbases do so with a keen use of social media or by giving off the persona of being nice people, whether true or not.
The death of the movie star has left Hollywood unable to move forward, it needs radical change to continue to exist, yet if there’s one thing Hollywood executives are frightened of doing it’s doing anything new. As such I expect 2025’s box office to languish behind 2024 which wasn’t good to begin with, we’re miles off from 2019. I believe looking at the calendar now and of course there can always be new announcements and upsets, but I would say that there is one surefire billion grosser film in the fourth coming Jurassic World, and possibly another in Superman if the stars align. That aside the box office looks quite sick this year, there are not a lot of films and the ones that are don’t seem to have the draw that could make the box office healthy.
The worst thing is in its floundering attempt to combat these problems Hollywood won’t take drastic action, the action of course that’s needed is a slashing of film budgets in half or more, in addition, films need to stop pushing divisive messaging and being targeted towards niche and specific minorities rather than the widest possible audience. Hollywood needs to decentralise, it needs to move outside of the LA ecosystem, films need to be made on a budget of $50 million, a raft of new original films costing that amount or below could allow for greater creativity and potentially some new franchises rather than mining the same wells.
As we head towards the end of this piece you can expect to see Hollywood shrink in the coming year and become more reliant on re-releases.
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